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Resources

Field notes on closing in person.

Guides, playbooks, and case studies on client entertainment, relationship intelligence, and turning experiences into measurable pipeline.

Latest articles
01
Playbook

How top AEs use a steak dinner to unstick a stalled deal

A repeatable sequence for turning a cold opportunity into a signed contract over the right table.

8 min read Mar 2026
02
Case Study

How a SaaS team booked $4.2M in pipeline from 30 box-seat invites

Inside the entertainment program that turned a single suite into the team's highest-converting channel.

6 min read Mar 2026
03
Guide

The compliance-safe guide to client gifting and entertainment

Stay inside policy without killing the relationship. Approval workflows, limits, and audit trails explained.

10 min read Feb 2026
04
Product

What's new: AI experience suggestions inside your CRM

Dealgrounds now recommends the right experience for every open opportunity, right where you work.

4 min read Feb 2026
05
Playbook

The first 90 days of a client entertainment program

A week-by-week rollout plan for sales leaders standing up entertainment as a measurable motion.

9 min read Jan 2026
06
Case Study

From golf outings to renewals: a 22-point retention lift

How one enterprise team rebuilt account expansion around curated, intentional client experiences.

7 min read Jan 2026
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